The AI features in Review Insights need an OpenRouter API key. To set one up:
- Create a key at openrouter.ai/keys. You need an OpenRouter account with a payment method.
- Optionally, set a low spending cap on the key. Processing runs once per property and reuses the result until that property’s reviews change, so usage is minimal.
- Paste the key into Conversion Kit → Review Insights → AI Configuration.
- Generate insights using the bulk processing controls on the same settings page to cover all properties, or use the Generate Insights button on an individual property.