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Meta InitiateCheckout tag parameter mapping

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Map each Meta InitiateCheckout tag parameter to the HomeRunner data layer path shown below.

  1. content_ids to ecommerce.items.0.item_id
  2. content_name to ecommerce.items.0.item_name
  3. currency to ecommerce.currency
  4. value to ecommerce.value

If any of these paths are wrong, the values appear as ‘undefined’ in the outgoing tag.

The full event reference is at https://homerunner.io/docs/conversion-tracking-event-reference/

Still stuck? Contact the HomeRunner team with your site address and what you tried, and we take it from there.