Lets guests subscribe to a property and a set of dates, then emails them automatically when the price for that stay drops, bringing price-sensitive shoppers back to book.
What it does #
Price Alerts adds a “Get Price Drop Alerts” button to your property pages. A guest picks their dates, enters their email, and subscribes. Conversion Kit then watches that property for those dates and emails the guest when the price falls by a meaningful amount.
This is built for the shopper who loves a property but is waiting for a better rate. Instead of losing them to “I’ll check back later,” you capture their email and bring them back the moment the price moves in their favor.
How a subscription flows:
- The guest enters their dates and email and taps subscribe.
- Because this is a recurring subscription, the guest receives a verification email and must confirm before alerts begin. This double opt-in protects your sender reputation and keeps your list clean.
- Once verified, Conversion Kit monitors the price on a schedule and emails the guest when a qualifying drop happens.
- Alerts respect a cooldown and a maximum send count so a guest is never spammed.
How guest accounts fit in #
Price Alerts works on its own with email verification. If guest accounts (identity-aware mode) are on and the guest is already signed in, their verified email is used automatically, so they can subscribe without retyping it. See Guest Identity and Guest Portal.
Price Alerts is a recurring subscription, so it always uses double opt-in (email verification). This is different from single-use reminders like Booking Reminder, which skip verification because they send only once.
How to turn it on #
1. Open the Conversion Kit tools #
Go to HomeRunner -> Conversion Kit and find Price Drop Alerts in the tool list.
2. Enable the tool #
Toggle Price Drop Alerts on. The subscribe button appears on your property pages automatically.
3. Confirm your email delivery #
Alerts send through your site’s email. Make sure your site can send transactional email reliably so verification and alert emails land in the inbox.
Settings #
- Minimum Price Drop (%): how big a drop must be before a guest is notified (default 5%).
- Maximum Believable Drop (%): drops larger than this are treated as bad data and skipped, so a glitchy 99% drop never triggers a false alert (default 70%).
- Max Notifications: the most alerts a single subscription can ever send (default 3).
- Notification Cooldown (Hours): minimum wait between two alerts for the same subscription (default 24).
- Alert Expiry (Days): how long a subscription stays active (default 90).
- Button Text: the label on the subscribe button (default “Get Price Drop Alerts”).
- Button Color: the button color (default
#ff385c). - Consent Text: the opt-in line shown when the email is captured.
Tips #
- Keep the minimum drop at a level that feels like real news to a guest. Too small and the alert feels like noise.
- The maximum believable drop is a safety net. Leave it on so a bad data point upstream never sends an embarrassing “90% off” email.
- Pair Price Alerts with Wishlist so guests can both save a property and be told when it gets cheaper.
- Healthy email delivery matters here more than anywhere. If verification emails do not arrive, no alerts can ever fire.