---
title: AI review summaries sound too generic
description: "If the AI review summaries on your property pages read like promotional copy, with phrases such as \"consistently high ratings\" or \"appreciated by guests…"
url: "https://homerunner.io/docs/the-ai-review-summaries-on-our-property-pages-sound-too-generic-and-promotional/"
updated: "2026-10-26"
category: General
---

# AI review summaries sound too generic

If the AI review summaries on your property pages read like promotional copy, with phrases such as "consistently high ratings" or "appreciated by guests throughout every season," you can have them changed to reflect what guests actually wrote.

**Why this happens.** The default summary style uses a warm, encouraging tone meant to appeal to potential guests. This can make summaries sound like marketing copy rather than a genuine reflection of guest feedback.

**What you can do.** Contact support and ask for the summary style on your site to be updated. With the updated style, every sentence is grounded in specific details guests mentioned, such as named amenities, locations, activities, or issues, and filler phrases are avoided. If you have already customized the **brand voice** field in your **Review Insights** settings, the same update applies there.